June 12, 20192min4686

PJ Entrepreneur interview

Taking seamless key performance indicators offline to maximise the long tail. Keeping your eye on the ball while performing a deep dive.

PJ Entrepreneur is a Product Geek, kicked up about building consumer products. have been building products since 2006. Mechanical Engineer turned HR Professional turned Product Manager turned Entrepreneur. PJ Entrepreneur Loves to build products I have not built it before., starting from mobile, ecommerce, advertising, social, and payments. Its fun to start from scratch every time! Product & Growth – Servify (New Gig!). PJ Entrepreneur is Driving product, growth, investments and many other things at Servify. Another story where I try to build this from scratch, this is a big bet – full stack approach to device management (mobiles, electronics and home appliances, anything that can be ‘powered on’). Scaled to 500K devices in 6 months + closed Pre-Series A from Blume Ventures, Beenext & others. Head of Growth – Freecharge (acquired by Snapdeal for $450 Mn). Driving all core business & growth metrics like MAUs, Transactions, User Acquisition, Growth, Retention and GMV; led the Product, Growth, Analytics & Customer Success teams. Scaled transactions to 1 Million / day. 10X growth in 10 months; 25X Growth in 24 Months. Scaled up Freecharge wallet to 40 Mn within 10 months of launch. Scaled to GMV run rate of $1 Bn+ per year and managed marketing spends of $100+ Mn per year for acquisition, retention and growth. Founder – Wishberg (acquired by Freecharge) Wishberg lets users build, manage and track their one wish list for life. Users can put everything that they want to buy or own in one beautiful wishlist, its their shopping cart for life! Scaled to 350,000 users in 12 months, Wishberg was voted among the top 10 early stage startups in India, ranked at #3.

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